With the help of content curation, brands and businesses can create a stronger online presence that will result in higher sales and revenue, and new types of business models around values created as a result of thoughtful content curation. Content curation is not just aggregation but involves much more than a simple task of copying from somewhere and pasting in a destination site. Instead, curation is a complex and challenging activity. Talk to our technology researcher to learn how digital content curation can help in your business.
Content curation is the process of filtering through the vast amounts of content on the web and presenting it in a meaningful and organized way to meet certain requirements. Content curation (also called digital content curation) work involves finding, sorting, organizing, and publishing information that is most relevant for a particular purpose or target audience.
It requires competence and vast experience in the field, as well as great knowledge of searching and curating techniques.
Some of the benefits of content curation
- It gives useful information and separates it from noise signals, and therefore, the sorted and curated content makes more sense
- Helps in comparing and assessment of the information
- Summarizes and distills complex information
- One of the major reasons why content curation is done is to create knowledge
- Saves time
- Helps to stay informed and up-to-date
- Provides a comprehensive pool of knowledge for target audience
- Increases online visibility
- Can help build communities of interest for groups with a set of common interests
Why Maxinov for your content curation needs?
- 8+ years of business in research and knowledge services
- Our team have experienced person of over a decade of experience in delivering knowledge solutions
- We have a strong team who understands the technology across various domains including ranging from life sciences (pharma, biomed, medical tech), chemicals, and mechanical structures and machines to electronics, computer sciences and engineering, healthcare IT, 3D printing, blockchain, 5G, IoT and other hi-tech innovative technology sectors.
- We have created several innovation/technology ecosystems based on content curation tools
- Our team is technologically well-equipped and is also familiar with various software tools/data ingestion and curation tools
Our curation offerings can help in your business growth in many ways:
Human-curation layer – Our team of curators hand pick the finest and most relevant content for your target audience.
Software / automation layer – Our partner and in-house software team help build automation for facilitating curation efficiency by applying automation layer and also support in building core innovation ecosystems/web-based tools for your needs.
Timely delivery – We can support delivery of the content across various countries (time zones) with quick turn-around particularly for startup organizations as lead time is key in such scenarios.